SWISS Pavilion
Swisstech Pavilion at CES

Swisstech Pavilion @ CES DIGITAL 2021

The global stage for innovation in consumer technology

The Consumer Electronics Show (CES) in Las Vegas has served as the proving ground for innovators and breakthrough technologies for 50 years – the global stage where next generation innovations are introduced to the marketplace, investors and experts. For the first time, CES 2021 will be an all-digital experience. More information on the new format will follow in fall.

Together with our Swisstech Partners we will continue to plan and realize Switzerland’s virtual presence based on the opportunities the Consumer Technology Association CTA is offering and publish more information in fall 2020. If you are interested to partake in the Virtual Swiss Presence at CES Las Vegas 2021, please let us know. Join us if you want to present your innovation to the world – the next big thing could be you!

The Swisstech Pavilion was usually located in Eureka Park – the buzzworthy start-up arena that provides a unique opportunity to launch a new product, service or idea. If you were looking for your big break in the tech industry, Eureka Park was the place for you. More than 1,200 startups used CES 2019 as a platform to showcase their products, and been funded at more than $ 1.5 billion since 2012. We are eager to know how this will translate to a digital space.

If you join the Swisstech Pavilion you can benefit from Individualized show preparation, high visibility and attention and the broad network of the Swisstech Campaign Partners. The Swisstech Pavilion at CES will be organized in collaboration with Presence SwitzerlandInnosuisseswissnex, digitalswitzerland and the Swiss Business Hub USA. You concentrate on your customers and your products; we take care of the rest!

Check out the entry criteria for Eureka Park. Important to know: Space is limited, and a jury will select the start-ups.




Organizer Joint organization of Presence Switzerland and Switzerland Global Enterprise
Event language



January 11            Exclusive media-only access
January 12            Exhbitor showcase and conference programming
January 13            Exhbitor showcase and conference programming
January 14            Conference programming

Participation costs

Prices have not yet been communicated by CTA

Key statistics 2020

100,798 attendees
63,953 exhibitors
6,517 media

Previous Exhibitors, Swisstech Pavilion 2020

Alogo Analysis / Amazentis / Archinisis / Caru / Creal3D / DeepCode / devpoint / Eyeware / FlavorWiki / Flybotix / Global ID SA / HoloOne / IcosaMed / Invest Switzerland / L2F / Mitipi / OneVisage / RayShaper / Shematic / Siodb / Smart2fry / Sporfie / Superba AR / Tresure Hunters / Tyxit / Vay Sports / Wecan Accelerate / Xsensio

Project team Swisstech Pavilion

Bettina Thomas, Switzerland Global Enterprise, Head of Trade Fairs

Corinne Bachmann, Switzerland Global Enterprise, Project Manager Trade Fairs / Start-ups


What our customers say

Voices from participants of the Swisstech Pavilion
CES 2020


Participants of the Swisstech Pavilion
and winner of the CES Innovation Award
for Wearable Technologies at CES 2020



Bettina Thomas

Bettina Thomas

Head of Trade Fairs

Corinne Bachmann

Corinne Bachmann

Project Manager Trade Fairs / Start-ups

Event Partners

Presence Switzerland Digital Switzerland Innosuisse Swissnex SBH USA
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